Movies that Matter wants to open eyes for human rights. Their core tasks are the screening of human rights related films and to raise awareness about human-rights films. They asked us to create a campaign with a focus on unexpected meetings and a change in mindset when visiting the festival.
Changing Matters: With the help of the festival’s films, eyes are opened, opinions are changed, discussions are stimulated—and change follows. The task was twofold: s strong visual was needed to express the idea of a change in mindset, and the diversity of films and documentaries also needed to be translated to the visual language as well.. These concepts were interpreted into a visual emulating the well-known test screen, glitching upside down.
This campaign was visible around the Netherlands and includes a festival trailer, appendix to the national newspaper Trouw de Verdieping, a social media campaign and festival decoration.
Marieke den Ouden is a designer living in Arnhem. During her studies in graphic and social design at the Willem de Kooning Academy, she looked at the relationship between the Netherland’s clothing industry, consumerism, and graphic design.
Photography is an important aspect in her work, and wherever she goes - the camera goes too. Can’t find Marieke on land? Probably because she’s sailing across the ocean on a pirate ship, teaching youngsters about sustainability
Marieke den Ouden
mail
+316 577 688 02
KVK den Haag: 60546913
BTW nummer: NL218130338B01
resume⬇
Work experience
mdenouden
mei 2014 – current
Graphic Design & Photography
de Designpolitie
mei 2019 – August 2024
Visual designer
What Design Can Do
mei 2019 – August 2024
Visual designer
Studio Nul
oktober 2018 – mei 2019
Designer & Photographer
internships
2017 de Designpolitie
2017 Esther Kokmeijer
2013 ARA
2013 Mr.Prezident
Education
Bachelor of Arts
2014 – 2018
Graphic Design, Social Design
Willem de Kooning Academy, Rotterdam
post-secondary vocational education
2011 – 2014
Graphic Design, accelerated
Masterclass
Grafisch Lyceum, Rotterdam
senior general secondary education
2006 – 2011
Visser ‘t Hooft Lyceum, Leiden
Projects
Mentor sustainable sailing journeys
July, August 2019
Erasmus+ International Exchange
Quest4Change augustus – september 2018
Clean2Antarctica
Friendly Stalking (i.s.m. Roger Teeuwen) Rotterdam, 2017
Desgin & Concept visualsExchange Nawagang, Java, Indonesia, 2015
Building toilets, playground, and a polaroidproject
Exchange Kunstbende Leipzig, Germany, 2013
Working towards a photoexhibition
Exchange Schule für Gestaltung Bern, Swiss, 2012
Exchange Kidlington SC Kidlington, England, 2012
Marieke den Ouden is a designer living in Arnhem. During her studies in graphic and social design at the Willem de Kooning Academy, she looked at the relationship between the Netherland’s clothing industry, consumerism, and graphic design.
Photography is an important aspect in her work, and wherever she goes - the camera goes too. Can’t find Marieke on land? Probably because she’s sailing across the ocean on a pirate ship, teaching youngsters about sustainability
Marieke den Ouden
mail
+316 577 688 02
KVK den Haag: 60546913
BTW nummer: NL218130338B01